molo.news was developed as part of a scientific research project funded by the Federal Ministry of Education and Research (Bundesministerium für Bildung und Forschung (BMBF)) (more information HERE). What started the project was the gradual loss of relevance of traditional regional media and the lack of compensation through digital offers. Existing offers are not sufficiently perceived, especially by younger people. Therefore, new concepts were needed that meet the needs of individual users as well as the local public as a whole.
molo.news was developed in “co-creation”, meaning that many people from Bremen and the surrounding area contributed to the development process. Additionally to potential users, these included journalists and representatives of local collectives, e.g. sports clubs, social movements and cultural institutions. In addition, the logo – i.e. molo – was created as part of an open competition.
molo.news was developed specifically for Bremen and the surrounding area. In a further project funded by the Bundesministerium für Bildung und Forschung it will now be validated how molo.news can also be made available for other large and small cities (more info at www.uni-bremen.de/zemki/forschung).